Online, on the high street, on the phone
Founded in 1934, William Hill is one of the best-known names in the gambling industry, providing gaming and betting services across three channels: online, on the high street and on the phone. We have been listed on the London Stock Exchange (WMH.L) since 2002 and employ over 16,600 people in the UK, Ireland, Israel, Bulgaria and Gibraltar.
Our aim is to give our customers what they want, when they want it, where they want it. We are one of the UK's leading bookmakers, with a trusted high-street brand based on our in-depth knowledge of fixed-odds betting and our unrivalled customer service. With the advent of internet betting and gaming, we have extended our market-leading brand to a new generation of customers around the world.
William Hill's operations are based around three channels: online, retail (betting shops) and telephone betting. Through our three channels, we are constantly adapting to the changing environment, with different strategies for each to capitalise on the opportunities available.
Retail: constantly evolving and improving
William Hill is already the leader in UK high street betting and gaming, with approximately 25% of a mature, stable LBO market. We will continue to increase our market share by investing to improve and expand our estates, by enhancing the range of products we offer and by providing high-quality customer service. We maximise the cash flows from our Retail business through tight cost control and careful capital expenditure.
Online: maximising new opportunities
In creating William Hill Online, we established one of Europe’s top three online betting and gaming companies. In 2009, we have built the necessary infrastructure and products to continue to be a market leader in this high growth market. We aim to grow our UK market share and to expand into new territories, particularly in Europe, using our strong brand name, sports-betting knowledge, market-leading gaming products and marketing expertise.
Telephone: focusing on the positives
Telephone is our most mature channel, serving loyal, long-standing and sophisticated customers. The competitive environment for Telephone has been changed by offshore operators and betting exchanges, affecting profitability in this channel. To return this channel to an acceptable level of profitability, we will focus on the needs of the core customer base for whom Telephone is the preferred channel and tailor the size and location of our operations appropriately.
Key facts about William Hill's retail business:
We operate in around 2,300 betting shops across the UK and Ireland, most of which are open seven days a week, offering odds and taking bets on a wide range of sporting and other events
We process over one million betting slips every day
The gaming machines that we offer in the majority of betting shops enable customers to bet on roulette, slots and other random number generated events
Our call centres for telephone betting can handle over 600 calls simultaneously
We own and operate two Greyhound stadia (in Sunderland and Newcastle)
Key facts about William Hill Online:
In October 2008, we established William Hill Online, the leading European online gaming and sports betting business
Our online Sportsbook serves customers from over 175 countries, offering six languages and 11 currencies
In 2007, we took online bets from 169 countries for over 60,000 events (350,000 markets) and over 30 sports
Our gaming websites offer casino, poker, bingo
William Hill William Hill review
The William Hill British betting company originated back in 1934, when the sweepstakes just began their development. At that time the bets were made only by phone or mail. The company increases the number of its customers and works on its development since the time of its foundation.
The website of the betting company originated in 1998. In 2000 the development strategy of the company’s online business was seriously changed after the agreement with the leading software developer for online gambling sites – Playtech Company – was signed. The shares of William Hill betting company are listed on the London Stock Exchange. This fact confirms the high status of the company that employs over 15000 employees in more than 4500 offices all over Europe and serves nearly half a million customers worldwide. These facts confirm that William Hill deserves its leading position in the market.
William Hill betting company works under "WHG (International) Limited" and "WHG Trading Limited" management. Both of the above mentioned companies are registered and licensed in Gibraltar. William Hill is also a betting company registered in the I.B.A.S. system.Interface and Design
William Hill betting company. The website of William Hill betting company has an English design. It is made in blue and white colors and has no frills or calls to start the game immediately. The developers took all details into account while working on it and made the website navigation as intuitive and easy as possible. Any adult can register an account hear, because everything in the website’s design is clear and simple.
The website of William Hill betting company is available in English. This feature makes it suitable for people in Great Britain. The website is also available in other 25 languages. “Live Bets” is a page of our website that deserves extra attention. As you enter the appropriate menu, you will find at least 20 events for live betting (their quotes are not the highest, but we will talk about that later) any time.
The live schedule is planned for 7 days in advance. It is natural that a company like William Hill enables its customers to see the matches online (in real time) and make live bets. You must make at least the minimum bet (at William Hill it is £ 0.03) to get access to the broadcast.
The betting company also provides an ability to carry out bets with a cell phone.
Today William Hill betting office is a multifield organization that offers casino, poker, and bingo, along with the sport betting services.
William Hill odds have three formats: decimal, European, and American to provide the most convenient variants for residents of various continents. The odds amounts are not exclusive. They are oriented to the common sports betting market.The betting line and limits
Along with William Hill football betting, you can bet on such sports as:
The represented events include only the major leagues and championships. You can also bet on events that are not related to sports, like the outcomes of TV shows, competitions, etc. In addition to the major championships and leagues, the William Hill BC users are able to earn money on the matches of teams that will never meet on one field in reality. This service is called "The fantasy match". You choose the teams that are competing in different championships with other opponents and make them meet in a virtual match. The team that earns more points, according to the results of two contests, wins, and if you have bet on it, you receive your winning.
Like many other betting companies, William Hill has a variety of bets. It means that you can make single bets, or to create various expresses and systems.
The minimal bet is $0,10.
Maximal bet – there is no maximum. There is only a payment limit (up to 2 000 000 GBP depending the type of sports).Fees and payments
The number of systems that enable to make a deposit at William Hill betting company is impressive. It includes WebMoney, a favorable and convenient method for British citizens. You can also use:
These are the basic systems that William Hill offers. You can see the full list on the company’s website.
The transfer of funds to your account at the betting company can take from a few seconds up to 2-3 days, depending on the replenishment method.
The minimal deposit amount starts from 5 GBP, depending on the replenishment method.
The withdrawal limits are similar to the admission limits. William Hill does not take fee for withdrawal.Bonuses and Promotions
Currently a free $/€ 25 bet bonus is available for customers from Great Britain. Get the bonus right now.Technical support service
You can contact William Hill’s customer support service via e-mail, telephone or live-chat.
Free phone line for British citizens:
Phone number for English speakers from other countries:
Free international call: 00800 3551 3551 (in English).
Mailing address: WHG Trading Limited, Gibraltar license number 101439; address: 6/1 Waterport Place, Gibraltar.
Release Date: 10 February 2012
LIVE SCORE BETS AVAILABLE NOW
Bet on all the sports betting markets available online at williamhill.com, including in-play betting, accumulators, and William Hill âTop Betsâ. These show the trending bet markets that everyone else is backing, letting you join the action without having to search the app for odds.
EXCLUSIVE OFFERS: FREE BETS & CASHBACK
Use the William Hill app and get all these exclusive offers on football and horse racing:
â¢ Place a 6 team football accumulator and if only one team lets you down weâll refund your stake as a free bet.
â¢ If your chosen 1st goal scorer doesnât score first but scores the 2nd, weâll refund your losing stake as a free bet
â¢ If your match finishes 0-0, weâll refund losing correct score and double result bets on that match as a free bet
â¢ Bet on any Live Channel 4 race and if your horse finishes second, get your stake back as a free bet.
MORE IN-PLAY MARKETS THAN ANYONE ELSE
â¢ Football: We give every league the in-play treatment â not just the games on TV. Up to the minute goals, cards, and corner stats for all the markets.
â¢ Tennis: Ball-by-ball betting and Wimbledon-style scoreboards from Challenger tour events to tennis Grand Slams.
BEST ODDS GUARANTEED ON ALL UK AND IRISH HORSE RACING
Racing Post spotlight information gives you the inside line and instant access to the top 10 backed horses so you can place multiple horse racing bets quickly.
LIVE SPORT SCORES
You already know weâre the best for online betting. This free app is also great for seeing the latest football results, football betting odds and betting results across all the sports in real time. We have to be fast and accurate because weâre betting on them!
FULL ACCOUNT MANAGEMENT
Register, bet on any market in the Sportsbook and make secure deposits and withdrawals from within the app. Swift, simple, reliable.
On Page: William Hill app download guide which contains step by step instructions which show you how to get the William Hill mobile app on your smartphone for free.
William Hill has been one of the leading bookmakers for many decades, and as you would expect from an established company, its online and mobile services are top notch too. William Hill actually has one of the most diverse gambling apps available – find out how to get it on your phone below.How to get William Hill on your Phone
Like any other mobile applications before you use it you MUST open an account before you can bet using your phone – click here to visit WilliamHill.com and open an account now.
William Hill’s mobile betting app is available as a mobile-optimised website that is accessible from all makes and models of phone and tablet computer that can use a web page.
In order to run William Hill on your phone:
2 – Point the browser on your phone to http://mobile.williamhill.com
3 – Log into your account using the username and password selected when you opened your account.
4 – You’re now ready to bet, it’s that easy! Just browse the markets available and make your selections.
*Note you must create an account before you can get access to the William Hill app – you can open an account by clicking here.Key Features of the William Hill Mobile Sportsbook
The William Hill mobile sportsbook offers one of the most comprehensive set of market options available online. You can bet 24/7 on a massive range of markets, as well as in-play. William Hill also offers some of the best odds you can find anywhere. The app itself is aesthetically pleasing, but not over the top. Everything can be found easily. Each sport has it’s own icon, making it simple to go directly to the markets that interest you. In addition, you can access your account from your mobile, make deposits, and withdraw winnings.
The William Hill Mobile Sportsbook is available on all mobile devices capable of running a web-browser and accessing the Internet. If you’re using an iphone you won’t find it listed in the app store. There’s no real app download to speak of as it runs directly in your browser.Mobile vs William Hill iPad App
The first thing to note about the William Hill iPad app or mobile app is that technically, it isn’t an app, as both devices use browsers to access the site. That said, accessing the software is still very much like an app and the software does operate like an app and perhaps most importantly, there are distinct differences between using the site on an iPad and on a smartphone.
On a smartphone, the navigation and display is very simplistic and is text-based. There are limited graphics (chiefly to keep loading times down on lower-spec devices) and all the markets and other parts of the site, such as promotions (including William Hill’s £25 free bet offer for new customers), games, poker etc are all accessed through clicking through a number of text-based menus.
While functional, it is perhaps not the best way to place bets and as such, it is not as good as using touch screen technology as available on other smartphones and iPad devices.
On the William Hill iPad app, it is a different story. The menus are surrounded with graphics and offers and the latest Live In Play betting options. Everything is accessible with just one click of the touchscreen, from logging in, to placing a bet to altering your settings.
If there is one criticism of the iPad app, it is that even on a larger screen, it is rather cluttered and can be difficult to navigate at times. That said, having all the information on screen at once to view is also a bonus for many users.The Verdict
This is a web app of the highest quality, with everything you could possibly wish for. Everything is laid out nicely, and is a breeze to use. It’s very difficult indeed to find fault in any area of the app. It runs quickly, and the images included are small enough not to affect the operation of the app even when in a bad signal area. There’s no on screen crowding and excessive scrolling required.
In particular, the horse racing betting section of the William Hill betting app is laid out in such a way that it’s easy to place a bet. The detailed race cards give you easy access to form and stats. You can also quickly go to the next race, meaning you can keep going if you’re on a roll.
One drawback however is that you cannot use the app to watch horse races live. Another would be the lack of a full results section, so you can’t check the results later.
For more information about William Hill take a look at our William Hill review page.
If you want to use the William Hill app on your phone then open an account with them by clicking this link now.
Choose your SportWilliam Hill Sportsbook Review
Exclusive First-Time Bonus:
Even people who are not into betting are familiar with the name William Hill. It was founded in 1934 and it still carries the name of its founder, even though its ownerships changed on more than few occasions over the years. Now William Hill is public traded on the London Stock Exchange, it employs about 16,000 people and it has a profit of almost £190m per year.
Even though its role and reputation as a sprotsbook is undisputed, William Hill also offers an online casino website, a bingo website and a poker website. William Hill is divided has a retail and an online department, and US and Australian branches that are registered separately.Betting Offer
William Hill offers a wide range of sports and sporting events and, honestly, it is more difficult to find something that you can’t bet on. Once you open the website you will see, at the top of the page, the most popular sports for that particular period of the year, but if you click on ‘More Sports’, everything that William Hill offers will be presented.
There are over 25 sports that you can bet on at William Hill. The list includes the obvious popular choices like soccer, basketball, ice hockey and tennis, but also a range of other sports like hurling, handball and probably sports you’ve never even heard off.
You can choose how you want to see the odds, whether as decimal, fractional or American (money-line). On the main page you will also see the events that are already underway, as well as links to useful articles. Placing a bet is really easy, all you need to do is select the event and click on the odds of the selection that you want to place and it will be added to your virtual bet slip.
If you select, say ‘Ice Hockey’, you will see a list of all the ice hockey competitions that are offered, along with the types of bets that you can place. So, for instance, if you want to bet on NHL, you can choose the type of bet. There is a range of options, including: First Goalscorer, Total Goals, Draw No Bet, Method of Victory and many more. In addition to betting on individual games, you can also bet on which team is going to win the Stanley Cup or the Conference. There are similar options for other sports as well.
In addition to sports you can also bet on a selection of non-sporting events. Moreover, you can also bet on e-Sports. When it comes to events non-related to sports, you can bet on political events like the US elections. In the ‘TV/Specials’ category you will find betting odds for events like who’s going to be the next Pope, the next James Bond, or the Oscars.
You can include one or more selections on your bet slip and it is also possible to make a range of combinations, known as combination bets. With parlays, every selection has to win in order for the bet to be winning as a whole.Live Betting
You no longer have to hurry to log in to your account before a game starts, because with the Live, or In-Play betting option you are able to place a bet on a game after it has started. Even if it is a hockey match and two quarters are over, you can still place a bet on the outcome of the last quarter taken separately, or the game as a whole, plus a lot more other options. The odds are set to match the current result and the match and what the participants have presented up until that point.
In addition to betting on games live, bettors with active real-money accounts at William Hill are also able to watch a selection of sports events live, via streaming. That is very convenient for bettors who want to bet live, in-play, because they will be able to decide which bet to place based on what they see in the game. Bettors who are not in a position to watch, can listen to the live radio streams, aired on William Hill Radio.Mobile Betting
Bettors who enjoy betting while they’re on the go, either on their mobile phone or tablet, are able to do so at William Hill. The first option is to open the website in your mobile browser, log in, and start betting. But, there is another option, which is preferred by many. Namely, you can download the William Hill Sports app on your iOS or Android smartphone or tablet, install it and then log in through the installed program. The iOS app can be downloaded directly from the App Store, whereas for the Android app there are instructions on the website. William Hill still doesn’t offer text and phone betting for people outside the UK.Bonuses and Promotions
Canadian bettors who are new to William Hill can benefit from a $100 Welcome Bonus. It is really simple, all you need to do is register at William Hill, enter the promo code CAD100, and then make a deposit of up to CA$100. You will receive a bonus in the same amount of the deposit you made, up to a total of $100.
You can also benefit from enhanced odds on certain games. That means that you will get more favorable odds than the odds that are usually offered, which will significantly increase your chances of winning. Enhanced odds are offered on quite a few hockey games and selections, as well as other sports that are popular in Canada.Payment Methods
Canadians can choose from a selection of accepted payment methods, including InstaDebit, which is a particularly popular Canadian payment method. Furthermore, you can also use your Canadian credit or debit card. Visa, MasterCard and Diners Club cards are accepted. The minimum deposit is $10 and players are able to set their own depositing limits, either per day, week or month.
Deposits are usually processed instantly, whereas for withdrawals you might have to wait up to 5 working days. The minimum and the maximum amount that you’re allowed to withdraw may vary, depending on the chosen method, but, generally, you won’t be able to withdraw more than $150,000. William Hill doesn’t charge any fees for deposits and withdrawals.Customer Support
William Hill offers live customer support at any time of the day or night. You can reach them either on 0800 085 6296, at firstname.lastname@example.org, or if you want to keep things simple you can chat with a staff representative directly though the website, via their live chat channel.Is there a limit on the amount I can win on a bet? How much can I win on North American leagues? Can I use the 'Cash In' option if I am betting on hockey? Can I register a second credit card as a payment method? Will I be required to verify my identity? Conclusion
The popularity of William Hill as a betting operator speaks for itself, but it should be said that William Hill is popular for a reason. It features one of the most extensive range of betting options, it has a solid Welcome Bonus, mobile and live betting are available and bettors can always rely on the helpful customer support team if there’s anything wrong.
All of our recommended sites are fully licensed and regulated by their respected bodies. Players are advised to always bet responsibly and stop playing when the fun stops.
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